Let's be honest your phone is stuck to your hand just like everyone else's. According to the Pew Research Center 85% of Americans now own a smartphone. We use them for everything from getting tacos at El Milagrito Café to finding our way around the River Walk. You need to be where your customers are which is on their phones.
You can reach more potential customers than ever before with mobile devices no matter where you are. Push notifications social media and mobile ads all help your business reach customers all the time. This isn't just a guess. It's just common sense.
Do you run a business in San Antonio? You should also know about mobile marketing in addition to the BBQ places and the lively culture. Trust me this isn't one of those trends that will fade away like disco pants. Mobile marketing isn't going anywhere and it's changing faster than your grandma's playlist of songs.
Let's be honest your phone is stuck to your hand just like everyone else's. According to the Pew Research Center 85% of Americans now own a smartphone. We use them for everything from getting tacos at El Milagrito Café to finding our way around the River Walk. You need to be where your customers are which is on their phones.
What do you actually do with your phone? Most likely checking out social media. Facebook Instagram and TikTok are all apps that are made for people who use their phones. This is a great chance for brands to connect with their customers and get them to interact with them through useful content.
Mobile platforms are very visual so use strong images and videos that make people feel something to get their attention. You should share all the beautiful sights in San Antonio. The bright colors of the Alamo at night and the interesting textures of Market Square can both help tell your brand's story.
Do you run a business in San Antonio? You should also know about mobile marketing in addition to the BBQ places and the lively culture. Trust me this isn't one of those trends that will fade away like disco pants. Mobile marketing isn't going anywhere and it's changing faster than your grandma's playlist of songs.
Let's be honest your phone is stuck to your hand just like everyone else's. According to the Pew Research Center 85% of Americans now own a smartphone. We use them for everything from getting tacos at El Milagrito Café to finding our way around the River Walk. You need to be where your customers are which is on their phones.
Lastly let's think about the future. There are a lot of cool technologies that we already love that will make mobile marketing fun and easy to use in the future.
Augmented reality (AR) technology can change how customers interact with your brand by giving them a whole new way to look at your products. AR is going to be a big part of our lives whether we use it to try on virtual cowboy boots or see what their living room would look like with a couch that looks like a Fiesta.
Voice technology will keep changing the way people look for information. Your mobile marketing should focus on content that works well with voice search as AI assistants like Alexa and Google Assistant become more common. If you make your strategy work for conversational keywords search engines will be able to find you more easily.
Don't be scared of the word "bot." Chatbots can answer questions make suggestions and even help you book services these days. They are like digital assistants that keep customers interested all the time. To avoid having to answer emails late at night add a simple chatbot to your site.
In conclusion mobile marketing isn't just a buzzword in the tech world. It's normal now. To get ready for 2024 and keep your brand relevant in the years to come you need to be easy to reach interesting and ahead of the curve. As a business owner in San Antonio it's time for you to put mobile marketing first. Your audience is right there on their screens ready for you.
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